INSIDE BRAND RITUALS
Running a deal with sites like Groupon and LivingSocial can be a risky venture, but it doesn’t mean local merchants have to feel like they’re following in Felix Baumgartner’s Red Bull-sponsored free-fall trail in the sky…
Rituals are associated with religious observances and are defined as a set of behaviors that spring from an integration of attitudes, beliefs, and behaviors. In the world of commerce, brands become brands because they have…
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LinkedI
Zain Raj
CEO at Hyper Marketing INC.
Member: Retail Advertising & Marketing
Assoc., Chicagoland Chamber
of Commerce, Junior Achievement
of Chicago
Greater Chicago Area
Member: Retail Advertising & Marketing
Assoc., Chicagoland Chamber
of Commerce, Junior Achievement
of Chicago
Greater Chicago Area
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By DAVID OGIVLY
